Building the Retail Infrastructure Layer for Emerging Markets

Connecting commerce, distribution, embedded finance, retail media and data intelligence to empower 250,000 MSME retailers across Bangladesh.

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Ecosystem at a Glance

One Platform
Multiple Growth Engines

Built for MSMEs. Powered by Technology. Driven by Seamless Supply Chain.

Retail Business

A digital retail infrastructure platform enabling MSME retailers to source products directly from hundreds of brands and suppliers without inventory burden. PriyoShop expands product access, improves supply chain efficiency and empowers retailers with better pricing, availability and growth opportunities through technology-driven commerce.

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Retail Business

Distribution

A smart distribution network connecting brands with retailers through nationwide coverage, technology-enabled operations, and last-mile delivery infrastructure. With hubs, routes and field execution capabilities, PriyoShop helps brands expand market reach, improve product availability, and drive efficient retail penetration.

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Smart Distribution

Embedded Finance

PriyoShop provides integrated fintech solutions that enable retailers to access short-term financing through BNPL and digital credit, allowing them to purchase inventory without upfront capital. These tools streamline transactions and support working capital needs. In partnership with Mastercard and LankaBangla, PriyoShop also offers a co-branded credit card fully integrated into the platform, giving retailers seamless access to credit and improving cash flow to accelerate business growth.

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Home Brand

Retail Media

ChutneyAds is PriyoShop’s retail media platform, transforming retail locations into powerful advertising channels. Through a growing network of digital screens and in-store media assets, brands can increase visibility, engage consumers at the point of purchase, and execute measurable campaigns. By combining retail presence with data-driven insights, ChutneyAds enables brands to reach targeted audiences across Bangladesh’s retail ecosystem.

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ChutneyAds

Private Label Brands

Dipty, PriyoShop’s private label brand, delivers high-quality and affordable food commodity products directly to retailers. Backed by deep retail insights and a nationwide distribution network, Dipty offers trusted everyday essentials while creating greater value for retailers and consumers. As we expand into new product categories, Dipty continues to drive growth, accessibility and brand loyalty across the retail ecosystem.

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Distribution

As a full-stack B2B retail infrastructure platform, we provide 250K retailers with direct access to 296+ brands, better pricing and seamless supply chain efficiency, all through one digital distribution ecosystem.

  1. 01

    Nationwide Reach

    Expanding thousands of retailers across Bangladesh through PriyoShop's expanding network of distribution hubs, last-mile routes, and on-ground field operations built for scalable B2B retail penetration.

    Warehouse staff managing inventory
  2. 02

    Smart Distribution

    • AI-driven route optimization for faster, cost-efficient last-mile delivery
    • Automated order management reduces manual errors and distribution gaps
    • Technology-driven operations scaling B2B retail efficiency nationwide
    • Real-time inventory visibility across the entire supply chain
    Stacked goods ready for distribution
  3. 03

    Retail Market Access

    Expand product availability and penetrate new markets by reaching a large network of MSME retailers through a single distribution platform.

    Fast last-mile delivery
  4. 04

    Real-Time Data Intelligence

    Access retail-level sales and demand insights that help brands optimize product availability, distribution planning and market expansion strategies.

    Stacked goods ready for distribution
  5. 05

    Faster Last-Mile Delivery

    Closing the gap between supplier and shelf, delivering products to last-mile retailers faster, more reliably and at a fraction of traditional logistics costs.

  6. 06

    Brand Growth Enablement

    Drive visibility, availability and sales growth through a combination of distribution, retail activation, and data-backed market execution.

Powering Retail Distribution across Bangladesh

Powering brand and retailers' growth through technology-driven distribution, nationwide retail reach and real-time market intelligence for their availability, visibility and sales performance across BD.

Powering Retail Distribution across Bangladesh
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Empowering Retailers.
Enabling Growth

One B2B Platform for All Your Retail Business Needs

PriyoShop Retail

Building Data-Driven Retail Infrastructure

Connecting retailers, brands, distribution, finance and media through a unified platform powered by real-time retail intelligence.

Retail infrastructure overviewLogistics infrastructureData-driven retail operationsConnected retail network

Growing Together with Industry Leaders

296+ FMCG and Telco brands trust PriyoShop for retail distribution, market access and nationwide MSME reach by driving availability, visibility and sales growth through data-backed distribution.

  • Unilever
  • Danish
  • Marico
  • Shuddho
  • ACI
  • Coca-Cola
  • Unilever
  • Danish
  • Marico
  • Shuddho
  • ACI
  • Coca-Cola
  • Coca-Cola
  • ACI
  • Shuddho
  • Marico
  • Danish
  • Unilever
  • Coca-Cola
  • ACI
  • Shuddho
  • Marico
  • Danish
  • Unilever

Strategic Partners

The Impact

Creating Impact Beyond Commerce

Through financial inclusion, sustainable operations, and technology-driven solutions, PriyoShop is empowering retailers, strengthening communities, and building a more resilient retail ecosystem.

Retailer presenting the PriyoShop app
Woman using a PriyoShop financial service
PriyoShop delivery representative
Retailer receiving digital support from PriyoShop
PriyoShop green hub in Dinajpur

A $200B Retail Market Waiting to be Unlocked

A massive and underserved retail market ready for digital transformation.

5M
MSMEs
$200B
annual GMV by MSMES WITH 97% UNTRAPPED
$3.5B
Financial Gap
$856B
Retail Economy Growing at 7.3 CAGR
Illustration of Bangladesh landmarks, transport and industries

Awards and Recognition Moments

Recognized by leading global organizations, including the UN STI Forum and UNDP/ others for driving innovation, financial inclusion, ESG impact, and sustainable retail growth across Bangladesh's MSME and eB2B ecosystem

ICT Award

Champion at South Asia University

Microsoft for Startups

Microsoft for Startups

UNDP

UNDP Featured PriyoShop

Google for Startups

Google for Startups

ICT Award

Champion at South Asia University

Microsoft for Startups

Microsoft for Startups

UNDP

UNDP Featured PriyoShop

Google for Startups

Google for Startups

ICT Award

Startup

PriyoShop Investors

Meet Our Backers

Meet our investors who drive us to achieve greater things.

Unilever
Danish
Marico
Shuddho
ACI
Coca-Cola
Coca-Cola
Coca-Cola
Coca-Cola
Coca-Cola
Our Journey

How the Journey Started.

2021 — The Shift
From B2C to B2B, building the foundation for digital retail distribution.
2022 — The Validation
International backing followed as our marketplace and distribution network scaled.
2023 — The Recognition
Regional and global recognition strengthened our position and opened new possibilities.
2024 — The Expansion
Crossed 100K+ MSME retailers, expanding into embedded finance and strategic distribution.
2025 — The Breakthrough
Achieved profitability, became ICT Champion, and launched new verticals including Dipty & ChutneyAds.
2026 — The Journey Continues
Scaling infrastructure, technology and partnerships to build what comes next.
Newsroom

Latest News & Media Coverage

Stay updated with the latest announcements, partnerships, milestones and industry recognition shaping the future of retail in Bangladesh.

Blog

Insights from the Retail Frontline

Explore trends, ideas and expert perspectives shaping the future of retail, distribution, finance and technology.

Career

Accelerate Your Growth Potential with Us

At PriyoShop, we care about the people behind the progress. Through trusted partners, we provide healthcare, travel, and lifestyle benefits to support our team beyond the workplace.

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Team collaborating